Reading your report
What each pillar score means and which experiments to ship first.
In a hurry? Try this first.
Open the experiments panel. Ship the top three — they're ranked by opportunityScore (severity × reach × confidence). Everything below is optional.
The pillar scores
Every report scores the page across five CRO pillars. Each is graded out of 20; your Levri Score is the weighted sum — weighted because not every pillar matters equally on every page.
- Clarity — is the value prop obvious in 3 seconds?
- Visual hierarchy — does the eye land on the primary action?
- Friction — how many steps, fields, or decisions to proceed?
- Trust — social proof, certifications, credible specifics
- Cognitive load — how much is competing for attention?
What the experiments are
Each experiment is a specific, shippable change — not a principle. We give you the hypothesis, the variant copy or UI change, and a rough projected lift range based on similar sites we've scored.
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